Mather & Co, the Wimslow-based design agency responsible for some of the world’s most prestigious visitor and sporting attractions, will see it’s concept designs for the 1922 Locker Room at the Pasadena Rose Bowl Stadium come to life this week.
The consultancy, working with US agency 49 Degrees, delivered the initial design concepts for the museum that is just a few hundred square feet in size. The space was used as a locker room where football legends like Knute Rockne once inspired teams, but was only used for the stadiums first six years: 1922-1928 before being used as a storage cupboard. It has been restored as a museum, and the stadium has plans for a much bigger showcase at some point.
“The 1922 Locker Room will showcase the legends that graced the room in the early days and why the Rose Bowl is so important to people and to College Football’s history, but it’s somewhat a mini-showroom of what a large-scale project could look like,” explains Dedan Brozino, Rose Bowl Legacy Foundation executive director.
“Portions of the showcase — such as a small exhibit on the Rose Bowl’s role in past Olympics — could expand into standalone attractions.”
The stadium has hosted many high profile matches including the final of the 1984 Olympics men’s soccer tournament, and is only one of two stadiums to have hosted the FIFA World Cup finals for both men and women. It also played host to a 2016 International Champions Cup match between Chelsea FC and Liverpool FC.
The 1922 Locker Room focuses on more than just the sporting games. It includes:
– Displays about sell out music concerts that have been held in the stadium
– World Cup soccer matches
– The Super Bowls and the stadium’s long partnership with UCLA
– Items that were unearthed during larger renovations such as old license plates and a wagon wheel discarded during the stadiums original construction
– Other memorabilia from the Tournament of Roses’ membership
– Original leather helmets and a signed jersey from Archie Griffin, the two-time Heisman Trophy winner.
“The 1922 Locker Room is small but perfectly formed – and demonstrates what a much larger sporting museum could be like at the Rose Bowl – hopefully it’s just the start of things to come for the stadium which has a wealth of sporting history,” said Paul Lee, project lead, Mather & Co.
“Mather & Co has lots of experience in international sporting museums, including the Olympics, but it’s been great to work on such a high profile brand as the Rose Bowl to put our skills to use bringing it to life.”