Exploring the power of football to overcome the horrors of conflict
Mather & Co returned to the National Football Museum to develop this temporary exhibition commemorating football in the First World War in 2014. The exhibition takes visitors on a journey from pre-war Britain to the trenches of the Somme to their return home. The nation’s most popular sport was used to boost morale and is most poignantly demonstrated by the practice of kicking a football up into no man’s land as a way of trying to diminish the fear of going over the top.
A striking graphic approach brought to life the many stories and realities of life on the Front. Player totems guided visitors through the experience and highlighted key personal stories. Objects were displayed singularly to give more poignancy and drama to the stories.
National Football Museum